Why Everyday Products Deserve Extraordinary Design

When people think of design, they often imagine futuristic cars, sleek smartphones, or high-end furniture. But the truth is: the objects we use every day — from the chair we sit on to the packaging of our food — shape our lives just as profoundly. These products might seem ordinary, but the way they are designed has an extraordinary impact on how we feel, how we work, and how we connect with the world around us.

Small Touchpoints, Big Influence

The toothbrush in your bathroom, the chair in your office, the handle on your coffee cup — these are not just tools. They are touchpoints that set the tone for your daily routines. Good design in these moments can make life easier, more enjoyable, and even healthier. Poor design, on the other hand, is frustrating, wasteful, and often overlooked until it becomes a problem.

Function Meets Emotion

Everyday products aren’t just about utility. They also carry emotional weight. A thoughtfully designed notebook can inspire creativity. A well-crafted kitchen utensil can turn cooking from a chore into a pleasure. Extraordinary design acknowledges that people don’t simply “use” objects — they live with them.

Accessibility and Inclusion

Extraordinary design for everyday products means making them accessible to everyone. The way a door handle turns, the way a phone interface is laid out, or the height of a seat can determine who feels included and who feels excluded. By designing better, we design fairer.

Sustainability by Design

Most waste comes from everyday products — single-use plastics, poorly designed packaging, or throwaway furniture. Extraordinary design can change this by creating systems that prioritize reusability, recyclability, and long-term durability. It’s not just about beauty; it’s about responsibility.

A New Standard for the Ordinary

At its core, extraordinary design elevates the ordinary. It demands that we stop treating “everyday” as an excuse for mediocrity. Instead, it asks: how can we reimagine the products people interact with most often so that they bring more value, joy, and meaning into daily life?